+SEO rules are: Atomize Think Liquid Motivate IKEA is following +SEO strategy by ‘Atomizing’ the content of ‘True Blue’ micro site. A button on the microsite will direct traffic to a showcase of the collection on the Pinterest social network, while visitors will also be asked to share the offers on Ikea’s Facebook page, which will have a blue takeover to mark the collection. The results is: a ‘liquid‘ experience of content.Each “atom” is a Social Content Item able to be aggregatedRead more
Posts tagged: #Ux
Social Engine Optimisation speech @ IA Summit 2012
+SEO: Reframing SEO as Social Engine Optimisation View more presentations from Antonio GrilloRead more
The Future of Integrated Health Care 2015
The Future of Health Care via Ergonomidesign. An eco-system that described the Integrated Future of Health Care in the year 2015 with the patient at the center of all activities, services, devices and products. An early sketch of the application for Microsoft Surface: Full article here (via core77)Read more
Berlin: Wurst 2.0 – Wireframing :-)
Wireframing the reality 🙂 Sometimes reality is close to the metaphors used in the WEB, in languages and in information architecture… Viceversa, sometimes the web metaphors and languages used are close to the reality ones.Read more
World Usability Day 2009: progettare per un mondo sostenibile
La quinta edizione del “World Usability Day“, ha come tema centrale la sostenibilità del Design: l’impatto di ciò che progettiamo sul mondo in cui viviamo. Il riutilizzo, la visione ed altri elementi chiave, possono aiutare l’uomo ad avere una visione olistica dell’usabilità, come strumento applicabile a qualsiasi cosa, rendendola sostenibile, manutenibile e più vicina alle reali esigenze dell’utente. “Designing for a Sustainable World” è il tema di quest’anno, mirato a capire come i prodotti ed i servizi che costruiamo impattanoRead more
Antonio Grillo 