Today, inclusivity means more than just overcoming physical barriers. It is about removing the barriers that create undue effort and separation, so to enable everyone to participate equally, confidently and independently in everyday activities. User diversity covers physical, conceptual, economic, cultural and social aspects.

Designing for all is even more important when you are asked to design products and services that have a huge impact on people’s life, like mobility does. In that scenario, an inclusive approach is not an option.

This is what I’ve done at ServDes 2018 in Milan, a bi-annual international event with the aim of bringing researchers and practitioners together to discuss, share and evolve the emerging discipline of Service Design, and design-related service innovation.
With designers, academics, business people, we have designed an inclusive eMobility scenario in 2040, by adoption design thinking and speculative design tools.

Please find following my workshop slides for the ServDes conference about Designing an inclusive eMobility scenario.
#servdes #servdes18 #design #mobility #servicedesign #milan #digitalentity #emobility #smartcities