How to reframing SEO Concept as Social Engine Optimisation


Can search engines still be considered the only one way to get information in today’s Social Media Era?

In my opinion the SEO as we know it, is no longer enough to optimize the findability of information in today’s the Social media Era. We therefore have to extend the concept of SEO further, to that of Social Engine Optimization (a.k.a +SEO).

Social Engine Optimization and UX

So in this scenario in not advisable to ignore the social dynamics when we create content that we want people to find on the web. That’s the reason why UX plays a very important role in this game, so we should begin to place UX closer to +SEO (Extension of SEO as Social Engine Optimization) than ever before.

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